BGOOD Bars

A snack for a hike becomes a business thirty years later with help from the SBDC

BGOOD Bars have a long connection to the small mountain town of Joseph, located in northeast Oregon. Back in 1984, Judy Goodman went on a hike in the Eagle Cap Wilderness during a break from graduate school, packing along some homemade energy bars during that first trek to Ice Lake.

After a successful career in rural Oregon, Judy revisited those energy bars and turned it into a business with the help of the Blue Mountain SBDC. Since the company’s founding, she has seen a steady increase in sales.

BGOOD Bars has raised capital through a statewide program called the Oregon Intrastate Offering. These funds have allowed Judy to purchase additional kitchen equipment, supplies, and more importantly, a UPC and new labels enabling her to reach larger markets such as New Season’s Market in Portland, as well as smaller establishments closer to home.

Judy sees a bright future for the business. “Since the infancy of BGOOD Bars, we have seen our sales double annually. Rick Bombaci with the SBDC has provided important help with marketing and running a small business. He has great ideas and has done additional research for me on marketing, trademark and patent information for my product.”